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posts tagged ‘eataly’

The EATALY Experience

Friday, August 27, 2010 at 05:08 PM - Posted by Megan - (0) comments

The  much anticipated new Italian food and wine marketplace, Eataly, finally opened its doors on Tuesday. Legendary Italian-American restauranteurs, Mario Batali, Lidia Matticchio Bastianich and Joe Bastianich, teamed up with Oscar Farinetti (founder of the original Eataly location in Turin, Italy) to create this ambitious 50,000-sq. foot culinary epi-center right in the heart of the Big Apple. I couldn’t wait to go and experience it for myself.

The smells wafting around me as I walked through the artisanal market were incredible, so I grabbed a spot at one of the many high-top tables to enjoy a glass of vino and some savory salumi & formaggio. As I stood there eating, drinking and looking around in awe, this overwhelming pang of nostalgia came over me—Eataly brought me back to the unrivaled days when I lived in the beautiful country of Italy (sigh), and for a perfectly fleeting moment, I was transformed back there.

Eataly offers every Italian delight you can dream of, with endless counters serving up of the freshest food and produce this side of Rome (think butcher-cut meats, just-caught fish, creamy cheeses and freshly made pasta, breads and pizzas), a seasonal fruit and vegetable market, and aisles upon aisles of packaged goods and groceries. While shopping, you can grab a bite at one of the seven specialty restaurants (including Manzo, an upscale steakhouse) or satisfy your sweet tooth with some homemade gelato and decadent desserts at the cafe and Lavazza coffee bar. There’s even a wine store, bookstore, an Italian housewares section, a rooftop beer garden and microbrewery (opening next month) and culinary education center.

This massive food forum is the ultimate destination to shop, sip and savor—and is designed to help customers understand and celebrate the Italian table. Excerpt from Mario Batali in the New York Post: “Italian cooking is less elaborate in Italy [than in the US] and that’s one of its greatnesses,” says Batali, who notes that restaurant preparations will be very traditional in spirit. “The ideology behind the restaurants is more about enticing the customer to take [the ingredients] home and make it themselves,” he adds. Fantastico!

  1. cured & smoked hanging meats
  2. fresh peppers & produce at the marketplace
  3. high quality butcher-cut meats
  4. freshly baked breads & pizzas at the bakery
  5. hunks and chunks of creamy, dreamy cheese
  6. the daily catch of seafood & shellfish
  7. handmade pasta by the pound
  8. aisles of groceries & Italian specialty items
  9. a cheese monger pulling some fresh mozzarella

Experience all the authenticity of Italy, bite by bite, at Eataly, 200 Fifth Avenue, New York, NY

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