A new crop of sweets-obsessed addicts, “Popaholics,” are taking NYC by storm, one stick at a time.

Down on the corner of Carmine Street and 6th Avenue lives popbar, a vibrant little dessert haven that offers all-natural gelato, sorbetto and frozen yogurt on a stick. With their small-batch artisanal approach, popbar has been breathing new life into the crowded West Village gelato scene since opening in May 2010—and people can’t seem to get enough.

Popbars are handmade fresh daily from the highest quality ingredients (many imported directly from Italy), resulting in a healthy and authentic product that packs a serious flavor punch. In mouthwatering varieties, such as chocolate, coffee, banana, coconut, hazelnut, pistachio, blood orange and mango, all popbars are preservative and gluten free, kosher certified and contain no artificial coloring or sweeteners.

From a girl who definitely knows how authentic Italian gelato should taste, trust me, these pops are delizioso! And the most fun part about popbar? Customizing your very own myPop. You can select any popGelato, popSorbetto or YogurtPop flavor to be dipped in an assortment of chocolates and coated with tasty “poppings,” such as crushed nuts, coconut flakes, coffee grains, biscotti crumbles or brownie chunks—how sweet is that!?

The folks at NearSay.com asked me to meet with and interview popbar owners, Reuben and Daniel, to get a behind-the-scenes taste of what makes popbar so deliciously unique. Well, you certainly don’t have to twist my arm to visit a gelato shop. Check out the video of my fun-filled day with the popbar gang and find out how you can get a free coffee popGelato bar (from now until March 13th)!

Be sure to visit popbar at 5 Carmine Street (@ 6th Avenue), New York NY 10014

Thank you to Reuben, Daniel and Elaine for a very sweet afternoon!